Our Thoughts

A collection of our thoughts as well as our actionable marketing tips and tricks!


Lessons From The Original Mad Man

By Khim | 11 Apr 2017

Don Draper may be the “Mad Man” that most people are familiar with. But before Don Draper came to life […]

What Lee Min Ho Can Teach You About Marketing

By Khim | 03 Apr 2017

Any Marketeer worth their salt needs to be familiar with Dr. Robert Cialdini’s 6 Key Principles of Influence. Cialdini is […]

Sweet Giveaways

By Khim | 27 Mar 2017

Email marketing is a super effective marketing tool but in order for it to work well, we need to keep […]

Typos Are Like Pimples

By Khim | 20 Mar 2017

Typos are like that horribly annoying pimple. You can be the most beautiful woman in the world, but just one […]

MJ’s Guide to Great Marketing Copy

By Khim | 14 Mar 2017

Like the words that Michael Jackson sang, writing good and effective marketing copy can be like A-B-C. It’s easy as, […]

Before You Jump Into Facebook Marketing

By Khim | 07 Mar 2017

Many entrepreneurs and small business owners jump blindly into Facebook marketing simply because “that’s what everyone is doing”. When we […]

Bald Men Are Sexier

By Khim | 28 Feb 2017

One key metric in content marketing on social media is the number of shares a post receives. As Marketeers, this […]

Aristotle Was A Marketing Genius

By Khim | 22 Feb 2017

Persuasion and marketing are closely intertwined. As a Marketeer, a strong understanding of persuasion will help you convince your audience […]

Unless You Are Cristiano Ronaldo…

By Khim | 13 Feb 2017

Every social media marketeer has been obsessing with having more and more Facebook followers. Certainly, this is a common KPI […]

Your Email Font Is Hard To Read

By Khim | 06 Feb 2017

Are you guilty of using the default font choice in your email? Email typography is one of the most important […]

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